Moving forward, the NFL may attempt to feature teams like the Cowboys, New England Patriots and Green Bay Packers to aid ratings for the SNF opener. The Dallas Cowboys accounted for five of the top 10 ratings. Before the 2022 NFL regular season begins, the league already has a few reasons to feel good about what is coming this fall. TV ratings for final round of The Masters in U.S. 1997-2022; . Then when I click on the Next button on the bottom, it just takes me back to the page I started from. The Sunday day games are about 3.0% higher in 2020 compared to 2017. According to Sports Media Watch, the broadcast on NBC averaged 5.48 million viewers with a total of 5.7 million when Including streaming services not accounted for by Nielsen. NFL TV ratings were a mixed back throughout the 2020 season. And multi-season dynasties get a boost in the rankings over teams that rose and fell quickly. That data is courtesy of Sports Business Journal, who on Monday published the local TV data from all 32 teams for the 2021 regular season. Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. CBSSports.com 247Sports MaxPreps Notably, Amazon is still excited about its partnership with the NFL. NFL TV ratings for the 2022 season. Seattle played without Russell Wilson and the Saints offense isnt what it used to be with Drew Brees retired. The 2021 debut of Thursday Night Football, a matchup between the New York Giants and Washington Football Team, likely delivered even better ratings than NFL Network hoped for in Week 2. Privacy notice | Terms of use | Do not sell or share my personal informationNielsen Marketing Cloud Privacy Statement, ICP17078252 | 44010402001179 | . Also of note, Monday Night Football had its most-watched season opener since the year 2000. The broadcast network also notes that it is the third most-watched television broadcast in history. In the final minutes of the Chiefs' 42-36 overtime slaying of the Bills, 90 percent of the TVs turned on in Kansas City and Buffalo were watching the game. The Bills-Rams game averaged 4.6% of adults 18-34, 5.9% of adults 18-49 and 7.1% of adults 25-54 per minute. The game also came to a culmination on this touchdown pass from Raiders quarterback Derek Carr in overtime. It was the largest season-opening audience for TNF since 2017, when 8.08 million people watched the Houston Texans and Cincinnati Bengals. The matchup last year between the Dallas Cowboys vs Pittsburgh Steelers pulled in a much larger audience (seven million viewers) because it featured two of the most popular NFL teams. 2023 Leaders Group. On the penultimate NFL Sunday of the 2021 season, the Pro Bowl delivered its worst ratings in 16 years. Its important to put these numbers into perspective. 22.3 million tuned in on CBS to watch the Green Bay Packers battle the Pittsburgh Steelers. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. In what cant be considered too much of a surprise, this led to historical ratings for NBCs broadcast of the Week 4 Sunday Night Football tilt. Total viewers across 57 network televised games, cumulative through week 11, 2021: 958.1M The NFL is trying things every year to try and make the Pro Bowl a little more exciting and competitive. Buccaneers-Cowboys was easily the top ratings draw in Week 1 of the NFL season, averaging a 12.3 rating and 23.3 million viewers (25 million including additional streaming data not tracked by Nielsen). Do you have the Monday night game (9/13) viewers? The Philadelphia Eagles even had top 10 finishes in four out of five categories, one of which was the number three spot for number of appearances in prominent televised games. Of the three exclusive TNF broadcasts on NFL Network last season, only one exceeded 6 million viewers. That's a 38% decrease . And on a second unrelated item. These demographics, particularly adults 18-34 and 18-49 are of particular importance to advertisers. Total viewers across 57 network televised games, cumulative through week 11, 2020: 887.3M Here are the full ratings and viewership numbers for the primetime games in Week 9. On the penultimate NFL Sunday of the 2021 season, the Pro Bowl delivered its worst ratings in 16 years. When it comes to gridiron greatness, NFL teams can notch up wins in ways different from on-field records. Out went to the traditional game between the AFC vs NFC and in came three flag football games plus individual skills challenges. The Denver Broncos sold for a record $4.65 billion this year, in large part because billionaires recognize this is the most popular sport in America and its a business that keeps generating record-setting profits each year. Another quick question would be why are there only select games and not all the games per week? Monday night in week 1 had only one game vs the usual two MNF games in week 1. Round 1 of the 2022 NFL Draft averaged 10.03 million viewers with a 5.6 rating. Pittsburgh -- 36.24 6. Exclusively broadcasted on NFLF Network and its streaming services, the Colts-Cardinals broadcast averaged 12.62 million viewers. On-field drills. delivered the largest audience of Week 18, scored the NFLs largest singleheader audience in seven years, outdrew all three of the NFLs Christmas Day games. NFL Network and FOX both saw big gains in a dramatic Week 15 of the NFL season, with the former scoring its third-largest audience ever. The simulcast featuring Peyton and Eli Manning, broadcasted on ESPN2 and ESPN+, averaged 1.606 million viewers. What we do know is that the 2021 NBA Finals between the eventual champion Milwaukee Bucks and upstart Phoenix Suns did not draw great ratings. It was the most-watched Week 4 MNF game since 2018. Football officially returned on August 4 with Canton, Ohio hosting the 2022 Pro Football Hall of Fame Game between the Las Vegas Raiders and Jacksonville Jaguars. The AFC East champion Buffalo Bills had the league's highest local TV rating, with a 47.16, edging out last season's local TV champ, the Kansas City Chiefs (45.28). Seattle played without Russell Wilson and the Saints offense isnt what it used to be with Drew Brees retired. The six games averaged 30.5 million viewers, an increase of 21% from the 2020-21 NFL Wild Card Weekend and the most-watched first weekend of postseason football since 2015-16. San Francisco -- 18.6924. According to the Hollywood Reporter, the NFLs four divisional round matchups averaged 37.1 million viewers. 2023 NFL free agency: Ranking best free agent crops from every team as Eagles, Bills lead top-heavy list All the free agent crops ranked with the new league year set to begin in March Following in close second were Aaron Rodgers and the storied Green Bay Packers, scoring a 182 on the Nielsen Sports Media Exposure Indexmeaning the teams total media exposure was 82% higher than the NFL team average for the categories analyzed. Daily updates aggregating the stories and spin from more than 600 outlets across the globe. Cleveland -- 35.19 7. While NFL TV ratings increased during the 2021 season, the league didnt see that upward trajectory continue with the 2022 NFL Draft. 3 led to continued uptick in viewership with the annual event seeing its third-highest ratings ever. Here are the full viewership numbers for Week 12. With free agency around the corner, players rated how teams treated them off the field: for better or for worse. The Chargers were knocked out of playoff contention in the seasons final game. 3 led to continued uptick in viewership with the annual event seeing its third-highest ratings ever. Since the regular season began, ratings and viewership are skyrocketing across all major networks entering Week 5. According to data obtained by Mike Jurecki, 88 of the top 100 shows on TV in 2022 were NFL games. 100 million viewers tuned in during the three-day opening slate. During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy. viewers per game. Sure all comparisons are to the similar weekend last season. It was just the seventh Super Bowl with less than a 40 rating, and the first since 1990 (49ers-Broncos: 39.0) snapping a 30-year streak.. After NBC cashed in with a massive audience for the NFL Kickoff Game, its numbers dipped on Sunday Night Football. The second most-watched was Super Bowl XLVII between the Seattle Seahawks and Denver Broncos in February of 2014. Detroit -- 20.9220. The ratings from the Week 7 broadcast are down, but that can be attributed to the matchup. The electrifying Odell Beckham, Jr. of the Giants, and his battles with Washington's new cornerback, Josh Norman, helped lead the team to ninth place in the category. And remember, these ratings . Social media has fast become a way for brands to connect with consumers and drive messages, and in the NFL, franchises and even players have successfully leveraged social to do so. Ill see what I can do. The 2021 debut of Thursday Night Football, a matchup between the New York Giants and Washington Football Team, likely delivered even better ratings than NFL Network hoped for in Week 2. It marked the smallest audience for Rounds 2-3 since the 2018 NFL Draft (4.79 million). These are also the early numbers from non-adjusted affiliates, so the ratings will change when everything is finalized. Giants-Vikings was the most-watched game of Wild Card weekend, while the Monday night Cowboys-Buccaneers game was the highest rated. The Saturday night game increased 41% from last year, the Sunday night game rose 20% and the Saturday afternoon game increased 16%. Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. Brian Early has been a part of the Houston staff since 2019 and was at Arkansas State previously. Conference Championship Sunday AFC Championship Game, CBS - Bengals vs Chiefs - 53.124 million avg. With the San Francisco 49ers and Green Bay Packers set to face off on NBC in Week 3, its safe to project the audience size will be strong. This 49ers team is one of the greatest NFL teams of all time based solely on star power. 2021 @NFL Regular Season. Speaking of ESPN, per Sports Media Watch, the Monday Night Football ratings made it the least-watched MNF game in Week 16 since 2018. His rise from 23rd in 2021 to 11th in 2022 in the QB expected points added per play rankings constituted the NFL's fifth-biggest improvement, according to Ben Baldwin's database.Jones threw less . NFL Networks broadcast of the Washington Football Team and New England Patriots game on Aug. 12 drew the highest TV ratings for a preseason game on the flagship station since all the way back in 2018. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. Its a slight dip from the 1.89 million that ESPN2 pulled in Week 3 (1.89 million), but greater than what ESPN2 would bring in on a normal night. For the first time, each NFL team played 17 regular season games, providing fans with an extra week of regular season NFL action. This site has focused on the up-and-down NFL TV ratings for the 2020 season. Explore what consumers are watching, playing and listening to around the world. According to Deadline, Tampa Bays narrow win drew 28.5 million viewers, making it the second most-watched Sunday Night Football game ever. 2023 Leaders Group. Since the regular season began, ratings and viewership are skyrocketing across all major networks entering Week 5. Miami -- 11.84, 2019 March Madness national championship: 11.6, 29. In advance of Super Bowl LVII, here are the NFL TV ratings from the postseason. Putting the 5.81 million viewers into perspective, take a look at how NBA games on Christmas Day 2021 performed. After missing out on Tony Romo, Peyton Manning and even Sean McVay, ESPN settled on its backup plan. Despite Buffalo and Kansas City not being huge markets, the early numbers for the Week 5 Sunday Night Football clash saw an average of 16.78 million viewers with a primetime rating of 4.8 among the 18-49 demo. FOX topped the charts with more than 24 million viewers for its late doubleheader window, which featured the 49ers rout of the Buccaneers in most markets. What we do know is that the 2021 NBA Finals between the eventual champion Milwaukee Bucks and upstart Phoenix Suns did not draw great ratings. Furthermore, CBS led all networks with an average of 40.798 million viewers during the playoffs. The Giants and Jets had top 10 finishes in the social media category as well. Super Bowl LV (Chiefs-Buccaneers): 91.63 million, NFC Championship Game (Buccaneers-Packers): 44.77 million, AFC Championship Game (Bills-Chiefs): 41.85 million, NFC Playoffs (Buccaneers-Saints): 35.46 million, NFC Playoffs (Rams-Packers): 26.5 million, AFC Playoffs (Browns-Chiefs): 34.33 million, AFC Playoffs (Ravens-Bills): 26.34 million. Bookmark this page for NFL TV ratings for information on the 2022 season and moving forward. These are the highest NFL TV ratings on Championship Sunday in nine years. A brief explainer of TV ratings, using the Bills-Rams NFL Kickoff Game. Its not close. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. This article was originally published on Sportsnaut.com and is republished here with permission. In other words, it was a raging success. 2021 against the previous low year of 2017, there is a YTD increase of 8.0%. The Denver Broncos sold for a record $4.65 billion this year, in large part because billionaires recognize this is the most popular sport in America and its a business that keeps generating record-setting profits each year. Unfortunately for the network, in a year that saw the company lay off 300-plus employees due to the COVID-19 pandemic, NFL ratings took a major hit. The NFLs best local TV story came out of Dallas, where the Cowboys ratings jumped 23% the leagues second-biggest increase. It is the second-most-watched NFL Network broadcast since Christmas Day 2016. On a night when the NFL competed against the 2021 Emmy Awards, which ended a seven-year ratings slide, NBCs Sunday Night Football came out on top for the television audience. However, intrigue when it came to the San Francisco 49ers trading up to No. NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. 2) Week 6 single Sunday game [Fox] does not have viewer numbers posted, so used an estimate. All rights reserved. The largest Week 1 total since 2016. Players will also benefit from this. That is almost 13 million lower than 2019. The NFL signed TV rights contracts worth more than $100 billion before the 2021 season and everyone is quickly cashing in. Meanwhile, 800,000 watched the ManningCast on ESPN2 with brothers Eli and Peyton. We'll revisit these Power Rankings quarterly, during the season. [stnvideo key="IAwLfFE38G . Houston -- 12.2628. According to SportsTVRatings, ESPN averaged 11.189 million viewers for its primary Monday night broadcast of the New Orleans Saints vs Seattle Seahawks contest. NOTE: I believe that two [weeks 4 & 6] ESPN MNF games viewership numbers were negatively impacted by NFL games played on competing networks either earlier or [mostly] concurrently. Meanwhile, Amazons Thursday Night Football scored another big increase. The NFL has owned Thanksgiving for years, becoming part of the tradition for families on Thursday. In total, 15.29 million viewers tuned in. Streaming, betting companies bolster NFL ad market, Measure of Success: Churchill Downs Race Tracks Sponsorship Strategy Sponsored by IEG, The Marchand and Ourand Sports Media Podcast: Episode 76 -- RSN Armageddon, Up and Down: Womens hoops on ESPN, WBD RSNs, Pac-12 rights and LIV Golf, Who's Up and Down: Adam Silver, Fox's NASCAR ads, Major League Baseball. In comparison, the 2021 NFL Draft averaged 12.5 million viewers and the virtual 2020 NFL Draft averaged 15.3 million viewers. The AFC East champion Buffalo Bills had the leagues highest local TV rating, with a 47.16, edging out last seasons local TV champ, the Kansas City Chiefs (45.28). Sorry, something went wrong with the copy but here is the link for you. New Orleans -- 40.895. Green Bay -- 41.57 4. With an unusually strong slate of games, the NFL TV ratings on Thanksgiving provided even stronger returns than some might have expected. Theres a good chance that the lack of parties due to the COVID-19 pandemic played a role, too. For programs on ESPN and ESPN2, streaming through the ESPN app and ESPN.com is also included. Chicago has the most local viewers on average, Jacksonville the least. ABC Ratings: NBA, PGA Tour, NHL and more by Paulsen 24 hours ago NASCAR No crash, but caution flag out for Daytona 500 ratings Paulsen 3 days ago XFL XFL 3.0 off to much slower start than predecessors 4 days ago NBA A late matchup between the Indianapolis Colts and Arizona Cardinals also did well. The 2022 NFL Pro Bowl averaged 6.69 million viewers across ABC, ESPN and DisneyXD. If the league is looking for positives, Day 3 on Saturday averaged 2.78 million viewers and that is an improvement over previous years. Another good method for judging the quality of a team/city's fans, other than the more customary TV ratings, attendance or merchandising sales, is taking a local at internet search terms through Google trends. The NBA and its players were the most active in calling for systemic change in the United States and supporting the Black Lives Matter message last year. The Week 1 primetime clash between the Rams and Bears averaged 17.6 million viewers and finished with a 9.6 rating. Its the lowest average viewership for the game since 2006, when ESPN pulled in 5.96 million viewers. On Monday night, ESPNs broadcast and stream pulled in 12.52 million viewers (SportsMediaWatch). Packers-Cowboys delivered what was (at the time) the largest audience of the NFL season with more than 29 million viewers on FOX. After a strong start for the network to open the 2022 NFL season, things are steadily trending down. It represented an 11% spike from a Cardinals-Cowboys clash during the same week in 2020, though it was a dip from numbers seen in 2019. The global situation disrupted every single sporting event in the US, not just the NFL's precious TV ratings. Heres a breakdown of the numbers from the league itself. Fueled by the celeb status of one of the leagues most well-known players and a scandal involving deflated footballs, the social universe took note. Either way, Super Bowl LV between the eventual champion Buccaneers and Kansas City Chiefs represented the worst ratings for the big game since all the way back in 1969. It was their first regular-season game in Vegas with fans in attendance. Hi just wondering if it would be possible for you to include the TV ratings data as an Excel format for downloading and viewing? Las Vegas -- 16.22, 2016 NBA Finals Game 7: 15.82022 CFP National Championship: 15.6, 26. Its another win for the NFL, which continues to see its TV ratings steadily climb this season. More than two decades of archival stories, profiles, research and data. The only exception was the series finale of M.A.S.H. Philadelphia -- 25.4116. Unsurprisingly, it created ratings gold for NBC and the NFL once again. 101.1 million television viewers tuned in on NBC and Telemundo. Looking ahead to Week 4, the first battle pitting Tom Brady against Bill Belichick could set an NFL TV ratings record in viewership for a regular-season game. The NFL is trying things every year to try and make the Pro Bowl a little more exciting and competitive. Parties due to the matchup things every year to try and make the Pro Bowl averaged 6.69 viewers! 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